Guillaume Vergnas - Dutch Blockchain Week

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Head of Merchandising, Licensing, Esports & Web3, Alpine F1 Team

Guillaume Vergnas

ROLE:
Head of Merchandising, Licensing, Esports & Web3
ORGANIZATION:
Alpine F1 Team

personal info

Guillaume Vergnas, Head of Merchandising, Licensing, Esports & Web3 at BWT Alpine Formula One Team, brings 8 years of expertise in forging strategic and innovative partnerships. In his role, he spearheads ground-breaking initiatives in sports licensing and commercial collaborations. With a proven track record in strategic partnerships and a deep understanding of the licensing, gaming, and Web3 landscape, Guillaume has successfully orchestrated key initiatives ranging from sports apparel collaborations to digital licensing and Web3 projects in the sports business sector. His leadership at Alpine F1 continues to drive innovative commercial strategies at the intersection of traditional sports merchandising and emerging digital technologies.

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